25th January, 2019

5 reasons I can’t wait for INCITE 2019

It’s no secret. The accounting and bookkeeping industry loves a conference, and I’m convinced INCITE 2019 will be at the top of your list for events to attend this year. Here’s why.

But first, a question: why are so many practices moving away from using time sheets?

New technology? Sure, it plays a part.

Increased demand for flexible working conditions? Yeah, that might have something to do with it.

But do you want to know the number one reason? I’ll tell you: conferences!

No industry in the world could support as many conferences as ours does if we still needed to record our time in blocks. Ok, that might be a stretch but let’s be honest, ours is an industry that loves a conference!

READ: 5 reasons to attend your local MYOB INCITE in 2019

And I’m no different. I count myself lucky to work in an industry that sits at the intersection of so many new technologies and has so much worth talking about. It’s why our team works so hard for months to make sure that the hours you choose to spend at INCITE are hours well spent.

So, what do I love most about INCITE?

1. Bringing The Connected Practice to life

The Connected Practice. I know what you’re thinking and, yes, you probably could recite the vision by heart. And believe me, team members at MYOB have had it permanently seared into their brains.

We have been living and breathing this strategy for three years now. It’s framed every decision, every plan, every change of heart we’ve had over that time because we believe so strongly in its capacity to deliver a positive future for our industry.

As much as we like talking about it, I know that the number one thing exciting everyone at MYOB about INCITE 2019 is just how much we’re going to be able to demonstrate this vision is coming to life.

And I don’t mean a list of promises of tools to come, I mean things that attendees are going to be able to go back to their offices and lay their hands on right away. I can’t wait.

2. Our partners

Sounds obvious I know; no clients, no conference. But it’s more than that. There is a particular type of partner that comes to INCITE that I love having the opportunity to engage with, and I know my team feel the same way.

INCITE attendees are forward thinkers, ideas people, people who strive for progress. They’re the type of partner who knows what they want and are happy to share it with us.

In some respects, our partners are our biggest critics, which makes it all the more satisfying when we’re able to send them home happy knowing we’ve listened to them and are developing the tools they crave.

READ: How attending INCITE 2019 will help you create a roadmap to success

3. Our speakers

A little bit self-aggrandising this one, especially as I’ll be taking to the stage myself, but I’m genuinely excited about seeing our team in action.

At MYOB, we’re blessed with a team that’s so passionate about what we do that we made ‘passion’ one of our key values. It’s a trait that I get to witness day in, day out being demonstrated by teams across our business, but isn’t always immediately evident to people outside of our offices.

INCITE attendees will get to rub shoulders with experts from all over our business salespeople, marketers, training consultants, product managers – who all share the same passion for helping our clients succeed.

I love that INCITE gives our clients the opportunity to see that passion first hand and to pick the brains of the people building their solutions.

4. The experience

We’re lucky at MYOB to have a fantastic events team working for us. Every year they seem to raise the bar and blow us away with their creativity.

The attention to detail they show when it comes to considering the whole event experience for our guests is inspiring. From lighting to AV, venue selection to stage design – they leave no stone unturned in making sure the time you spend with us is as enjoyable as it is informative.

And did I mention the food? Oh the food. If you’ve never experienced an MYOB donut wall, you’ve never lived.

5. The frequent flyer points

Ah, the travel. INCITE certainly helps boost those airline status points.

So I’ll be 100 percent honest – I don’t love the travel. It’s a long time away from home. It’s a lot of time in hotels and it’s even more time in airports.

What I do love, though, is that in this digital age of online training and webinars, we still bring INCITE to you. We hit the road, we put in the kilometres and we do our absolute best to make sure that as many of our partners as possible have the opportunity to come and spend some time with us in person.

It’s what our community is built on.

It’s what helps us continue to build the solutions you need.

It’s what INCITE is all about – and I hope to see you there.


Don’t wait until it’s too late. Find a full list of dates and locations for INCITE and book your place here today.