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Soul Origin

Soul Origin connects their software to accelerate future growth


Soul Origin is Australia’s fastest growing fresh food franchise. The business has grown from 2 stores in 2013 to 79 stores in 2017. This unprecedented growth put a huge strain on the financial management of Soul Origin’s franchise network. As the franchisor, the business wanted more insight into the performance of their business and significantly streamline their processes to handle their growth. Moving to integrate MYOB Advanced with MYOB AccountRight gave them a whole of business solution to usher in a bold new future for Soul Origin.



  • Didn’t have access to sophisticated, intelligent reporting
  • Lacked visibility into performance with inaccurate reporting 
  • Disconnected systems hindering financial management
  • Future growth hindered by finance software


  • Integrated software solution that connects entire franchise 
  • Streamline reporting to improve speed to decision
  • Increased visibility into franchise performance 
  • Scalability to cater to growing business needs

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