The Internet of Things, or IoT, is a space within the global technology ecosystem that continues to produce some of the world’s most innovative devices. And it’s beginning to impact markets at all levels.
Using contemporary software in your business has a variety of benefits. But one stands out above the rest: they offer business owners the chance to generate data-driven insights.
Data science is becoming increasingly important to professional-service businesses who want to carve out a competitive advantage. Anyone working in the industry will know how easy it is for customers to shift around suppliers on a whim, and data analytics could hold the key to keeping them.
As a business grows, the need to move away from manually entering and managing data grows exponentially. In this article, we describe what’s at risk by putting off automation.
The data’s in: consumers trust brands that are transparent with their data.
Are we about to enter an age of hyper-awareness of data’s worth? If so, what does that mean for the businesses who use their customers’ data to build better services?
Workers are now in touch with as much data as they can handle – but how can businesses empower their employees to make the most of it?
No hospitality business can be all things to all people, and trying to offer something to every customer is a fool’s game – so knowing your customer base is super-important.