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MYOB Advanced helps Woolcock Group manage a highly diversified portfolio.


Operating multiple, diverse businesses is no mean feat. The Woolcock Group needed a powerful ERP to handle budgeting, reporting, and forecasting, as well as the flexibility to work from anywhere – and with big plans for growth, scalability was a must. 


The Woolcock Group was founded in 1978 and is affiliated with a diverse number of business units including WineWorks Australia Pty Ltd, Sustainability House, Woolcock ConstructionPty Ltd, and several other entities within commercial property management; employing over 70 staff.

WineWorks Australia Pty Ltd serves as a premium logistics and warehousing provider to the world-famous South Australian wine industry; Sustainability House is a nationally recognised provider of energy efficiency assessments and ecologically sustainable design services; and Woolcock Construction Pty Ltd specialises in design, construction, property development, property management and also operates several serviced offices.


What do you give the business that does everything?

According to Lauren Wildash, Corporate Services Manager at the Woolcock Group, the time had come to upgrade to an ERP to manage the growing business – and due to operating across several sites, it was essential that any solution they chose would allow them to work remotely.

After undertaking an extensive needs analysis, the Woolcock Group decided on MYOB Advanced as it could perform all their required tasks and was considerably less expensive than some competitors.

"MYOB Advanced was the only product that met almost 100% of requirements. We found that the less expensive products didn’t meet our needs, and the remaining products were outside budget."

Moving forward with MYOB Advanced

When it came to implementing MYOB Advanced, the Woolcock group employed the services of the Melbourne-based ERP experts, Inecom, who ensured the implementation process was completed collaboratively and strategically.

First Inecom helped the Woolcock team talk through high-level configuration – such as the number of companies and branches needed, naming protocols and how to best use sub-accounts to dissect various business divisions – before moving all the necessary data to the new system.

"Everything was processed in a test environment before posting live, giving us peace of mind."

A better way to do business

Since implementing MYOB Advanced, the team at the Woolcock Group have been able to streamline several processes and save an enormous amount of time. “Because we are able to build our own profit and loss reports which compare information across sub-accounts, we’ve eliminated the need to export data to Excel,” enthuses Lauren.

In addition to this, the ability to access their accounting files through a web browser has meant the flexibility to work from anywhere, making managing all the separate businesses much easier.

Learn more about MYOB Advanced


  • The lack of web accessibility
  • Unable to search or report across branches
  • Disparate financial systems
  • Limited report customisation options


  • Ability to work from anywhere
  • Huge time savings
  • Powerful budgeting, reporting and forecasting features
  • User-friendly, scalable system for future growth

Learn more about MYOB Advanced

MYOB Advanced

Customisable, cloud-based business management platform