Seizing advantage:
The technology pivot ANZ businesses must make

A new study by Forrester Consulting reveals the impacts of outdated business software on mid-market businesses, and the technology pivot they can’t afford to miss.

Mid-market success depends on new solutions

Mid-market businesses in Australia and New Zealand must make a significant technology pivot in order to successfully take on
the challenges of a post COVID-19 world. However, adapting to new ways of working through basic digitisation is not enough.
The core systems of a business must be upgraded in order to navigate future challenges,
unlock productivity, and stay ahead of the competition.

The new MYOB commissioned study, conducted by Forrester Consulting, reveals that unified, cloud-based business
and people management systems are vital to a mid-market organisation’s ability to thrive and succeed.

4 challenges facing mid-market businesses


Doing business as usual is
costing mid-market businesses

Inefficient and/or ineffective business and people management software contributes an average of 28% extra in costs.

Businesses that are hesitant to take advantage of modern technology not only halt their growth, but also waste resources and incur unnecessary costs each year.

In fact, the study shows that for an organisation with 100 employees, 12.5 hours of wasted time per employee each week equates to roughly AUD $2.8 million per year in extra costs.


Business growth is taking a hit

94% or more recognise that the challenges they have encountered from their current business software had a negative impact on growth.

Mid-market businesses that continue to rely on desktop platforms or piecemeal integrations for their core systems are missing out on growth opportunities. Fully unified cloud platforms help these businesses simplify processes, connect data, reduce manual tasks, and unlock growth.


Businesses are falling behind
their competitors

Businesses using future-fit platforms and practices grow 3.2 times faster than their industry peers.1

The study revealed that more than 50% of current business and people management solutions are still hosted on-premises with either siloed or make-shift integrations across separate solutions.

Put simply, businesses that fail to digitise their processes and transform their core business systems risk falling behind competitors that do.

1 Source: “Beyond Agility – Adaptive Enterprises Hold The Winning Hand,” Forrester Research, Inc.,
May 7, 2019.


Business leaders aren’t driving
positive change

More than a third of decision-makers report leadership don’t fully understand the impact business and people platforms have on broader business goals.

In order to successfully convince business leaders to seize the benefits of a unified business and people management platform, decision-makers need to make a strong economic case for a technology pivot. Presenting a business case that clearly highlights the cost of inaction and how a centralised platform will unlock productivity, efficiency and revenue benefits is key to achieving buy in.

The in-depth briefing

Watch the ‘Seizing Advantage’ webinar on-demand and get the full briefing on the technology pivot businesses must make.

Watch now

Valantis Vais

Hosted by
Valantis Vais
Head of Go To Market
MYOB Enterprise

Sam Higgins

Featured Speaker
Sam Higgins
Principal Analyst

Snapshot of the study

Get a snapshot view of why mid-market businesses must
make the technology pivot to a unified business and people
management approach.

View infographic


Read the full study

Get a comprehensive picture of how outdated
business and people solutions are negatively affecting
ANZ businesses.

Download study
Guide cover