21st August, 2019
Announced at MYOB Partner Connect 2019, the third Radar Report peers into the future of industry. And there are some surprising insights for all.
A sneak peek at the future of six key industries was today presented at MYOB Partner Connect 2019 – an annual event bringing together accountants, bookkeepers and business advisors from across Australia and New Zealand.
Stepping onto the stage to present some findings from a newly released report, futurists Steve Sammartino and Tommy McCubbin of Future Sandwich provided insight and entertainment in a presentation packed with stats, GIFs and video clips.
The research, put together by Future Sandwich in partnership with MYOB, forms the focus of the third edition of the Radar Report, which aims to compile industry-specific predictions to equip business advisors to best prepare their clients for tomorrow.
“We began by asking 800 bookkeepers and accountants a series of questions, including ‘Which industries do your clients operate in?’” said McCubbin.
This data would set the direction for the rest of the report, which is divided by industry according to: vertical: Transport, Retail, Hospitality, Trades, Services and Manufacturing.
“We did a video series as well – we spoke with industry leaders from each of those six industries so that you can take that content and sit with your clients and have discussions that go beyond their current finances,” he said.
The first edition of the report, written by futurist Maree Conway, provided an important introduction to the trends that have already begun shaping the way business advisors operate. In doing so, Radar Report 2017 painted concerns regarding automation in stark relief.
Last year, the 2018 edition featured Sammartino’s work for the first time, in which he articulated a case for hope: the more technology replaces traditional ways of working, the more scope there is to use a human touch to differentiate between offerings.
But as the audience at Partner Connect 2019 discovered, this year’s Radar Report takes a closer, more detailed look at the future of business and work than ever before – and the team at Future Sandwich came up with some interesting predictions along the way.
As Sammartino said in the video introduction to Radar Report 3: “For every task technology takes away, it creates two more…”
The new report is available for download now, and those who do will also receive the video interviews performed with six industry experts for each vertical.
“I personally loved talking with Amanda Gilmore, head of Uber NZ, about their plans for Uber Elevate,” Sammartino told The Pulse after completing the keynote presentation.
“Their flying cars are a huge vision – it really is the stuff of the Jetsons!”
In contrast, McCubbin enjoyed the insights gleaned from Saskia Fairful, an Australian retail and fashion industry expert.
“She took us on a great journey from the story behind the first shopping malls 100 years ago, right through to the ‘sneaker drop’ culture of today.
“It was eye-opening how much the world of retail has changed.”
And no doubt the many bookkeepers and accountants present at Partner Connect 2019 are now wondering just how much change all industries are set to face in the decades to come.
Want to get access to the most impactful, future-focused information on the key industry verticals your clients operate in? Visit the Radar Report webpage and download your FREE copy of the 2019 edition today.