One of the biggest decisions a business owner will make is choosing the brand IP for their new venture, but if they get it wrong it can lead to a lot of heartache.
Buying or selling a business? Here are four important intellectual property issues to consider.
When a person registers a domain name, they do not take ownership of it. Rather, they are granted a license to use the domain name. This license can be terminated in certain situations.
The terms trade mark, patent and copyright are known by most business owners, although the distinctions in meaning are not always understood. Find out the difference between the three and when to seek which.
Trade marks are a subject of mystery to many businesses. However, with thousands of new businesses (and new brands) popping up every year, it is crucial for you to understand the purpose and importance of trade marks.
DIY IP protection can end up giving you a nasty shock. The following are common mistakes that are made by when IP work is done by an untrained professional.
Accountants play a crucial role in protecting and enhancing the value of intellectual property. Here are four reasons why.
Intellectual property assets are often not well understood by many Australian business owners, and this fact is taken advantage of by some overseas companies. Unsolicited IP services have a long history and provide a lucrative income for their proponents, with little outlay. Once your money has been handed over, there is little chance of ever […]
Your business identity is often the greatest asset of your business, and also the asset most prone to damage. The lifeblood of many SMEs is repeat customers and new business arising from referrals. A business’s reputation among its customer base is paramount. Every business should have a strategy in place for protecting its brand identity. […]