Transforming the mid-market

2018 MYOB Enterprise Insights Report

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The New Zealand mid-market at a glance



People employed
Over a third of the nation's
workforce are employed
by just 31,000 businesses



Bigger businesses
The New Zealand
mid-market makes up
6% of all businesses

Earnings up


Mid-market businesses
make up 40% of
New Zealand's GDP



Economic confidence is strong,
with most firms believing it will
maintain or improve

About the report

In this report, we surveyed 185 bigger businesses from across the country to measure the
performance of the New Zealand mid-market. In doing so, we seek to highlight the challenges
they face and identify the barriers to their growth. We also hope to help bring their
significance into greater focus and ultimately support their success.

The skills shortage reaches crisis levels

A shortage of skilled employees needed to support the demands of a business is reaching
crisis levels among New Zealand’s bigger-business operators.

Top five bigger-business pressures

Top five bigger business pressures

To understand the latest pressures, challenges and opportunities for the
New Zealand mid-market, and the impact they’ll have on the economy this year.
Download a copy of the report now.